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Schrader Cellars

Schrader Cellars is a family winery that was built from the ground up in 1998 and quickly became a world-renowned producer of Cabernet Sauvignon. While production is limited, the portfolio garners more 100-point rated wines than any other winery in California.

The Schrader family was looking to sell their esteemed brand and needed a luxury sell book to market its value to potential corporate buyers. Working alongside the team’s strategic advisor, we created a marketing piece that presented the brand’s history, product information for each SKU, key selling points and financials. Infographics were designed from scratch, helping to deliver complex data in a visual and easily digestible way.

Following the sell book’s presentation, Schrader Cellars was bought by Constellation Brands in 2017.

What we did


Graphic Design

Infographic Development

Photo Editing

Due to the confidentiality of the content, a small sample of the brochure design is included below.

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